An international media house wanted to expand its business in digital media by making an important purchase in the industry.
To back up the planned investment decision, a Solon team executed a market and commercial due diligence on the acquisition target, an international internet company. This included an extensive analysis of markets and competition as well as the development of a market model. Solon also checked and remodelled the business plan submitted by the target’s management.
Based on Solon’s report and recommendation, the media house made its investment decision. The company was able to strengthen its digital business division through the acquisition thereby opening new doors to international growth opportunities.